Power of Co-Creation
The Power of Content Co-Creation: Beyond Predetermined Questions Content co-creation isn’t just about asking questions with expected answers. It’s about building genuine relationships and enhancing the quality of communication by[...]
Adding the Banana to Pharma Marketing
🍌 Adding Banana to Pharma: Reinventing How We Present Information 🍌 In the pharmaceutical industry, we often rely heavily on product monographs. These documents are essential, detailing core studies and[...]
Tools I Wish I Had Starting My Career
Reflecting on the Journey: The Tools I Wish I Had at the Start of My Career. 🔹 Data Mastery: When I started my career, the flood of data I encountered[...]
Practice the Right Things
🎵🎶 Just like in a symphony, focusing in business requires us to tune into the right areas! Have you ever noticed how musicians practice? Sure, they could spend all[...]
Don’t Just Start Your Day!
Don't Just Start Your Day—Command It! 🚀 Break the Email Habit: Like many, I used to start my day by diving into my inbox. It felt productive but actually scattered[...]
Music and Medicine- Partnership
I began a bachelor of music in clarinet with a strong emphasis on conducting while taking a bachelor of Life Science at Queen’s University. I found myself crossing the street[...]
Leadership: Allowing for Failure to Learn
One of the most difficult tasks of a leader is allowing those we lead to fail. Controlled Failure: It seems like a ridiculous things to say right? But think about[...]
Top Marketing Lessons
Marketing LessonsWhat has the last decade in marketing taught me? Well, it's been a journey of walking a mile in my customers' shoes, speaking their language, and ensuring every tactic[...]
Never Too Late to Learn
I’ve found that embracing new skills isn’t just about adding tools to your toolbox; it’s about weaving a richer pattern of knowledge that connects seemingly unrelated dots. Have you ever[...]
